“This project was to re-brand Gelati Sky, a boutique, premium gelati range. The story of Gelati Sky had such strong personality. It was based around Gelati Sky founder Paul Scalisi memories of growing up in Rome, eating gelati - ‘a world where every moment seemed frozen in an amazing sensory assault and every cloud in the sky made you feel it was about to rain gelato’. We were looking for something that was strikingly unique, represented his story and would create conversation.” Read the rest here
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